In the new digital environment, consumers are empowered and they no longer accept being interrupted by advertising outside their interests: how to intercept them? The best answer to this question are nano and micro-influencers: because authenticity and feeling like part of a community are what new users of social media are looking for online! 

Find out in a few minutes, directly from the voice of Skeepers' Country Manager Italy, Andrea Scotti, how nano and micro-influencers can help you build your presence on social networks and improve your visibility thanks to the close ties they have with their community.